bKash has tied up with Banglalink to ensure uninterrupted FIFA World Cup live streaming for football lovers, a press release said Saturday. Customers can purchase data packages or recharge through bKash and enjoy seamless live streaming on Banglalink’s popular OTT platform ‘Toffee’. They can also subscribe to premium packages through bKash payment to enjoy ad-free matches. Abdul Muqit Ahmed, digital services director of Toffee and Mahfuz Sadique, chief communications officer of bKash, recently signed the agreement on behalf of their respective organizations. Erik Aas, CEO of Banglalink and Kamal Quadir, CEO of bKash were also present.
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