Popular instant messaging app, imo, has introduced a new feature called ‘Light’ to enhance the video calling experience, a press release said on Tuesday. The Light feature, a testament to imo’s localization strategy, is simple and invaluable. Mehran Kabir, business director of imo share his opinion and Arif Ahmed, an imo user also share his experience. The innovative feature ‘Light’ highlights the importance of, imo, bringing innovative solutions for seamless communication capabilities and allowing people to share key moments with each other.
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