The popular instant messaging app imo has come up with an innovative Zero Noise feature that filters out unwanted noise from audio and video calls on the app. The feature has already been released to a few beta users who are now enjoying distraction-free calls for utmost clarity in communication. Upon initiating an audio or video call on imo, the Zero Noise feature will be activated automatically if the environment on either side contains loud and distracting background noise. Based on imo’s research, 62 percent of the calls on mainstream messaging applications contain unwanted noise. Hence, to ensure clear and crisp communication so that no details go missed, imo is introducing this cutting-edge feature for all its users.