PepsiCo and KFC Bangladesh have joined hands to launch a special consumer initiative to elevate their snacking experience. Buyers can now bring an empty promo pack of either Lay’s Pastazz or Kurkure and exchange it for a free piece of KFC’s Hot & Crispy Chicken at Taka 149 when they purchase a minimum order of a chicken item*.
The new exciting offer for the consumers is valid at all KFC outlets in the country and is applicable on all BDT 10 and BDT 20 promo packs of Lay’s Pastazz and BDT 10 and BDT 25 promo packs of Kurkure. The offer has specially allured the Bangladeshi youths as photos of queues outside various KFC outlets have gone viral. On the other hand, many are sharing their joy in availing this never-seen-before offer on their social media profiles.
On the consumer response, Pranav Mehta – Country Manager (Bangladesh, Sri Lanka & Nepal), PepsiCo, said, “At PepsiCo, we are eager to create more smiles with every bite by bringing unique snacking experiences that match the need of our constantly evolving customers. We are happy to partner with KFC in bringing this one-of-a-kind promotional offer, with their world favourite fried chicken, which not only intensifies consumer engagement but also increases brand love. We look forward to making our client’s snacking journey more rewarding through this offer and ensuring more joy for them.”
Amit Dev Thapa, CEO of Transcom Foods Ltd (franchisee of KFC & Pizza Hut in Bangladesh) said, “Being the global leader in fried chicken, we are excited to collborate with PepsiCo as the global leader of snacks. We are glad to be able to bring thie partnership to the Bangladeshi consumers which have already succeeded worldwide.”
To avail this offer, customers need to submit the empty promo pack of Lay’s Pastazz or Kurkure at the KFC counter and purchase a minimum order of a chicken item* to get one piece of Hot & Crispy Chicken. For each empty promo pack, the consumer will be allowed to only one free Hot & Crispy Chicken worth BDT 149. In a single visit, a maximum of three empty promo packets can be submitted by one consumer for three separate chicken dish purchases.
The offer is only valid for dine-in and takeaway orders till 31st January 2022, said a press release.
