ShopUp, the country’s leading B2B commerce company, announced its partnership to become the national distributor of Shukran products. This follows the company’s focus on building a fully local supply chain for the distribution of local brands and products nationwide. Through this partnership, ShopUp’s B2B commerce arm, Mokam, will exclusively distribute Shukran rice throughout Bangladesh. Utilizing its distribution centers spread across the country, Mokam will ensure that the rice goes straight from the mill to small retail shops, minimizing waste and ensuring consistent quality.
