CASHe Alliance Limited, the joint venture between The Social Loan Company (TSLC) and Alliance Holdings, will be launching CASHe in Bangladesh, said a press release. CASHe is an online credit solution platform which promises to deliver appropriate, affordable, accessible and differentiated financial solutions to middle-income consumers in the country.
In collaboration with Banks, Financial Institutions and other Micro Credit lenders, CASHe will enable customers to access end-to-end tech-enabled financial solutions, including loan eligibility, application approval, document, and disbursal on one single platform. Unlike anything in the past, the AI/ML-driven platform will instantly allow lenders to disburse short-term personal loans from BDT 15,000 to BDT 50,000 with an initial credit period ranging from 2 to 12 months, making it the most accessible app-based credit lending platform in the country.
Commenting on the joint venture, Deepak Saluja, Co-Founder and Group CEO, TSLC said, “TSLCwas founded with the aim of empowering millions of young salaried digital natives and millennials who were overlooked by conventional banks and financial institutions. We are focused on serving underserved digital natives in emerging and frontier markets.” He added, “Together with Alliance Holdings we will usher in a new era of inclusive, honest, and affordable financial services to everyday consumers in Bangladesh.”
Jowher Rizvi, Chairman of Alliance Holdings & CASHe Alliance said, “We are delighted with our transformational partnership with TSLC. Together with TSLC we will build a unique financial wellness platform that will help unlock opportunities and empower moderate-income communities on their journey to financial security and independence. We will serve the underbanked customers who will no longer have to physically visit the bank branches to avail of nano loans.”
