To promote information-based modern education, DIIT has always played a leading role. In this age of information technology, traditional educational activities are not enough. To achieve the goal of creating a smart and digital Bangladesh envisioned by the current government, it is essential to provide education on the modern application of information technology alongside the regular curriculum. With this aim, DIIT organized the workshop “Digital Marketing Essentials: Kickstart Your Digital Journey,” which was attended by about 250 students on May 21, 2024, at Shaheed Bhabani Prasad Saha Government College, Mirzapur, Tangail. The workshop featured our proud alumnus from the 16th batch of BBA and the Social Media Manager of Daffodil International University, Yead Mosharraf Shezan, as the speaker. He provided an informative presentation on various aspects of digital marketing to the students. He highlighted how to create different digital marketing platforms, how to work effectively to achieve success, and various other relevant aspects. On behalf of the college, the respected principal, Professor Abdul Mannan, delivered the welcome speech, inspiring and motivating the students about digital marketing. Shakila Jahan Nipa, Assistant Professor, BBA Program and Coordinator of the Promotion & Marketing Department, presented a brief overview of DIIT’s 27 years of glorious success. The vote of thanks was given by the Associate Professor of the BBA Department at DIIT and the convener of the workshop, Md. Mokarram Hossain. Almost all the teachers of Shaheed Bhabani Prasad Saha Government College were present at the workshop. There was a great deal of enthusiasm and excitement among the students. The workshop concluded successfully with a question-and-answer session and the distribution of educational materials among the students.
