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LG Electronics signs deal with Global Brand, DAE

LG Electronics is set to provide LED Outdoor Information Display (ID) boards across all 64 districts in Bangladesh to aid farmers through the virtues of digital communication.

An agreement in this regard was signed between LG Electronics, Global Brand and the Department of Agricultural Extension (DAE) recently at a city hotel.

During the ceremony, LG Electronics presented its vision to create a smart city in Bangladesh with its latest digital signage technology. In addition, they presented their outdoor LED technology, which is designed to ensure least power consumption, maximum viewing angles, better color temperature, dust and waterproof technology for this historic project.

This project will modernize the agricultural industry of Bangladesh by providing continuous support and service to rural farmers with the help of a central management solution. 

The signing ceremony was attended by Dr. Md. Shah Kamal Khan, Project Director, Md. Hasan Imam, Technical Officer, Agro-Meteorological Information Systems Development (1st revised) Project, Department of Agricultural Extension (DAE), Abdul Fattah, Chairman, Global Brand Pvt. Ltd., Peter Ko, Managing Director, Rabiul Awal, Product Manager, LG Electronics in Bangladesh, Anupam Saha, Assistant General Manager, Global Pvt. Ltd. and Asif Karim, Assistant General Manager, Global Pvt. Ltd along with other prominent representatives from the three organizations.

Peter Ko said, “Agriculture, is unarguably, the most important sector for the economy of Bangladesh. Development in this sector is crucial for future progress. At LG, we are glad to provide the first-of-its-kind Information display products & solutions to help farmers in rural areas.”

Shah Kamal Khan said, “Digital display boards are going to be placed in all 64 districts and in the headquarter of the Department of Agricultural Extension under AMISDP. These smart devices will play a vital role in the dissemination of agro-meteorological advisories, essential messages and information to the farmers and stakeholders. ”  

Abdul Fattah said, “We take pride in saying that LG is the first company we signed with, as a distribution company. Now LG is able to win the DAE’s trust and confidence on their premium Outdoor LED Displays for DAE’s nationwide LED Display project.”

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