My Aura, a concern of Purple Care LTD, the country’s Skincare & beauty products brand has been selected for Power Brands 2022 as the most promising brand in Bangladesh by the White Page International, a press release said Wednesday. Besides, Arman Mahbub, the Co-Founder at Purple Care has been selected for 100 Inspirational Leaders of Asia 2022 from Bangladesh by the same body. He received both the awards from Standing Committee Chairperson on Education of Indian Legislative Assembly, Atishi Marlena Singh in New Delhi recently. The My Aura brand is impacting more than four lakh females in their daily lives while it has grown to become one of the fastest growing FMCG (Fast Moving Consumer Goods) D2C (direct-to consumer) brands in Bangladesh. The platform has already reached, touched and eventually improved the lives of 1.5 million women’s health and well-being through its homegrown brands – Freyias, Divas Secret and Acne Essentials.
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